Jaguar Land Rover (JLR) is set to cut around 4,000 jobs over the next two years as the automaker faces mounting pressure from Chinese competitors, US tariffs and the shift towards electric vehicles. Most of the affected positions will be at the company’s UK headquarters. JLR, which employs about 43,000 people worldwide, is targeting the reductions as part of a plan to save £1.7 billion over the next two years. The company is initially encouraging employees to take voluntary redundancy, with applications open until October 4. However, JLR warned that compulsory redundancies could follow if sufficient positions are not eliminated voluntarily. Chief Executive PB Balaji said the company would support affected employees throughout the process with “care, fairness and respect.” JLR has faced further challenges following a cyberattack last year that forced the company to halt production for more than a month. The automaker is also struggling to compete with rapidly growing Chinese car manufacturers. At the same time, US tariffs have increased pressure on JLR, which does not operate a manufacturing plant in the United States. Former BMW executive Ian Robertson said JLR could have reduced the impact of US tariffs by establishing production facilities in America. He also argued that the company was slow to enter the electric vehicle market. The UK government has expressed concern over the planned job cuts. Chief Treasury Secretary Emma Reynolds said officials were working with JLR management and trade unions, while Business Secretary Jonathan Reynolds is expected to meet the company’s leadership to explore ways of limiting job losses. However, the government has ruled out providing a bailout to the automaker.